Optimus

Services Provided:

Background:

Optimus are a long-standing UK based supplier if Print MIS Software with wholly owned subsidiaries and distributors located across Europe and in both South Africa and Australia.

In 2023 Optimus recognised that their existing website needed to be re-designed and awarded Flex4 with an order to initially design a new website for the UK. The project involved detailed discussions about both the design styling, imagery and content structure and the UK website became live in April 2024. The launch was quickly followed by websites for South Africa and Australia with plans in place to roll out foreign language versions over the coming months.

The order also included digital marketing for the UK website with the aim of generating enquiries by improving the visibility of Optimus in search engines.

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